The “living room” of the stars in the Sport City of Manchester has been installed since 2001. Many matches and tournaments have been played there – last year the World Open and before that the Commonwealth Games were. But this year ASB’s commitment will be a special one. Despite the global economic crisis, which does not make it easy to organise such an event. ASB will present the new motto: “Welcome home” for the first time at the iSportgroup British Open – Manchester 2009. This addresses all who are participating at such an event: The top stars will feel at home in not only in “their living room”, but also in the players’ lounge. The spectators and fans can enjoy this in the whole event centre of the Sport City and so will the international representatives of the press, who will send out all sportive messages from the press lounge into the world: Welcome home!